Codes and Conventions



Sight and Sound: In these examples I've decided to show we can see a recurring monochromatic theme that covers the main image but not the masthead and tagline, I believe they have purposely done this to demonstrate the significance of the brand, 'Sight and Sound' and 'The Future Of Film', this attracts the audience into purchasing. This also refers to the colour palette that Sight and Sound tend to use, they choose a black and white for the main image but when it comes to main cover lines, tag line or masthead they use a random vibrant colour. In the third example the main image is using direct address by creating eye-contact with the viewer which makes it seem more personal, as well as that frequent monochromatic tone which creates a serious attitude, Sight and Sound do this to create relationships with their audience. On the third image if we take notice to the cover lines we can see an engaging quote that gives the audience a sort of responsibility, 'My hope? More different kinds of voices.'. This is another example of Sight and Sound making their cover more interactive, the quote is also the third biggest text on the page which signifies the importance in order. Another thing to note about the text is that it is all in block caps with a sans serif font which gives it a smooth simplistic look. Overall I chose to analyse Sight and Sound because I like how it uses one main image instead of using lots of random images on the front-cover, it gives it a smooth simplistic look, as well as the strict colour palette of only three adds to that smooth simplistic look.






Rue Morgue: Rue Morgue stands as a beacon in the realm of horror, captivating readers with its chilling tales, insightful analysis, and captivating visuals since its inception in 1997. As a leading authority in the genre, Rue Morgue delves into the depths of horror culture, exploring the macabre, supernatural, and all things spine-tingling. Its pages are adorned with a rich tapestry of articles, interviews, reviews, and features that cater to the diverse interests of horror aficionados. With an unwavering dedication to both classic and contemporary horror, Rue Morgue serves as a gateway to the genre's vast and ever-evolving landscape. From in-depth retrospectives on iconic films to profiles of emerging talents, the magazine offers a comprehensive view of horror's past, present, and future. Beyond films, Rue Morgue delves into literature, art, music, and beyond, providing readers with a holistic immersion into the world of horror. But Rue Morgue is more than just a magazine; it's a community, a gathering place for those who revel in the dark and the mysterious. Its passionate writers and contributors weave together tales that both terrify and enthrall, fostering a sense of camaraderie among horror enthusiasts worldwide. With its blend of insightful commentary, engaging storytelling, and striking imagery, Rue Morgue continues to be a beacon for those who dare to explore the shadows.






Total Film: Total Film stands as a premier destination for cinephiles, offering a comprehensive exploration of the world of cinema since its inception. With a rich history spanning decades, Total Film has evolved into a trusted authority, providing readers with in-depth features, exclusive interviews, insightful reviews, and captivating visuals. At the heart of Total Film lies a deep appreciation for the art of filmmaking in all its forms. From blockbuster spectacles to indie gems, the magazine celebrates the diversity and creativity of cinema, catering to audiences with varied tastes and interests. Its pages are adorned with stunning photography, behind-the-scenes glimpses, and exclusive access to the stars and filmmakers shaping the industry. Total Film's commitment to excellence is evident in its thoughtful analysis and engaging storytelling. Whether exploring the latest Hollywood releases, uncovering hidden cinematic treasures, or dissecting the trends shaping the industry, the magazine offers readers a window into the ever-evolving world of film. But Total Film is more than just a magazine; it's a community of passionate film lovers united by their shared love for the silver screen. With its blend of informative content, engaging features, and vibrant personality, Total Film continues to be a trusted companion for movie enthusiasts around the globe, guiding them through the ever-changing landscape of cinema with insight, passion, and unparalleled expertise.

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